Europe's leading network of themed websites

Vertical Hero gave us access to affinity audiences we simply couldn't reach through conventional channels. Within three months, our cost per lead dropped 40% with engagement rates double our benchmarks.

Co-registration across the themed sites completely transformed our acquisition approach. 60,000 opt-in prospects in four months, with a subscription conversion rate 22% above our average.

The sweepstakes campaign deployed across Vertical Hero's network generated 12,000 qualified test-drive requests at a unit cost 52% below our search campaigns. It's now a go-to lever for every launch.

CPM display campaigns on the home & garden sites doubled our aided brand awareness in six weeks. Placement quality and 78% viewability make all the difference compared to standard programmatic networks.

Brand content articles produced with Vertical Hero delivered an engagement rate three times higher than our standard ad formats. Editorial context builds trust that translates directly into conversions.

The multi-channel approach — CPC email combined with CPM display — reached 500,000 affinity contacts with a 6:1 ROI. Customers acquired through Vertical Hero have a repeat purchase rate 35% higher than those from paid social.

The quality of first-party data and the precision of behavioural segmentation let us reach exactly the right people. Our email open rates consistently exceed 25%, versus 16% from other sources.

We needed a partner that could cover the entire funnel — awareness, consideration and conversion — from a single entry point. Vertical Hero built an integrated campaign that exceeded every one of our KPIs.

The transparency of reporting and real-time campaign management convinced us to make the partnership permanent. We know exactly where every euro goes and what it delivers.

Interest-based targeting on the food and wellness sites opened up an audience we weren't reaching at all. The post-click conversion rate is the highest across all our acquisition channels.